A/B Testing Your Way To More Revenue

The beauty and the curse of digital marketing lies in the amount of data you have to analyze to figure out what’s working and what isn’t for your business. No other medium is held to a higher standard than the Internet. With all of the traffic numbers and conversion numbers, how do you know where …

4 Ways To Use Social Media To Drive Traffic To Your Website

Give People a Reason To Click Remember, most people are not visiting social media sites to shop, they’re doing it to engage with their friends and family. There’s a lot of clutter on social media which makes it very difficult to break through the noise. You must provide something of value to get people to …

How to Use Augmented Reality to Drive Awareness

As technology continues to evolve and encompass much of what we do, it’s important to think about how augmented reality can be used to drive awareness and increase revenue for your business. First, let’s start with defining augmented reality: aug·men·ted re·al·i·ty noun a technology that superimposes a computer-generated image on a user’s view of the …